AD: Hailey Flemons & Annalea Sink CW: Ashley Johnson
The college bubble has burst. The darkness is spreading. Recession. Inflation. Even worse, rent and insurance. And the final stage of the apocalypse, holiday gifting. Dollar Tree is officially
Your Budgets Last Hope.
An ad campaign for Dollar Tree complete with a 30s TV spot, strategically placed out of home billboards, and an interactive snapchat filter. Done for Breaking and Entering's Crowbar Awards.
Your Budgets Last Hope.
An ad campaign for Dollar Tree complete with a 30s TV spot, strategically placed out of home billboards, and an interactive snapchat filter. Done for Breaking and Entering's Crowbar Awards.
30s TV Spot:
Software:
Adobe Firefly
Adobe Firefly
Skills:
AI Video Generation
Video Editing
Logo Lockup Animation
AI Video Generation
Video Editing
Logo Lockup Animation
Social:
Software:
Adobe Firefly
Adobe Illustrator
Adobe Firefly
Adobe Illustrator
Skills:
AI Image Generation
Art Direction
Layout & Typography
AI Image Generation
Art Direction
Layout & Typography
OOH:
Billboards are strategically positioned just outside high-end retailers where people typically buy gifts.
Billboards are strategically positioned just outside high-end retailers where people typically buy gifts.
Software:
Adobe Illustrator
Adobe Photoshop
Adobe Illustrator
Adobe Photoshop
Skills:
Art Direction
Layout & Typography
Art Direction
Layout & Typography
AR Lense:
Software:
Lens Studio
Adobe Photoshop
Lens Studio
Adobe Photoshop
Skills:
Augmented Reality Development
Lens Studio Filter Software
Art Direction
Augmented Reality Development
Lens Studio Filter Software
Art Direction